How do you inspire people to trial a new wonderfilled golden oreo in busy urban locations?

You create a sampling experience that turns their everyday routine into a magical shareable moment.

Under the platform of ‘Wonderfilled’ we delivered ‘childlike wonder’ to London, Manchester, Liverpool and Birmingham.

Dicover your flavour

Flavours have personalities of their own.

So what if the tastes and flavours we like could say something about us.

Three women standing outdoors at a pride event, smiling, with a rainbow backdrop behind them.
A woman with long hair in a white shirt excitedly rides down a colorful slide at an amusement park, with her arms raised and a big smile.
Person wearing brown boots and jeans sliding down a colorful outdoor slide with rainbow stripes on a sunny day.
Colorful ice cream flavor advertisements with Oreo cookies, featuring flavors like Choco Brownie, Cool Mint, Strawberry, and Peanut. Includes illustrations of a monkey ice skater, balloons, and Oreo cookie graphics on a blue background.
Three tablets showing Oreo-themed interactive game screens, with Oreo cookies and branding elements promoting flavor discovery, guest selection, and collecting rewards